Friday, March 28, 2014
Exceptional Customer Service? It Starts Inside!
Everyone claims great Customer Service, service with a smile where you always come first, and why wouldn't they?
If companies advertised good or average service you wouldn't ever give them a glance. So how do you really know if a company can or will take care of you? Ask an employee!
Now, let's be honest. If you ask a random employee if they like their job or if their company has great service, you're going to get the stock answer.
So, engage them on a more personal level. Ask questions that reflect a more personal experience such as:
"You seem to really enjoy what you do, does your supervisor know this?" - Lower level employees that get regular feedback from management feel empowered as part of the company team.
Or just use an open statement, "Your team really seems to know what you're doing, you must have great training..." - Quality initial and on-going training creates knowledgeable employees who feel valued.
If an employee can honestly tell you that their company cares about them, their lives and their careers, you are looking at a company that gets it!
By reflecting on our own experiences as employees we can glean a pretty fair understanding of a companies understanding of what service truly is. Ever have a boss who was the first person into work and the last to leave? Ever work a Sunday late shift and pass the owner in the hallway? How many times did HR go way out of the way to ensure you were taken care of and gave you a sense of, "I matter"?
Exceptional Customer Service is an absolute result of internal culture, wherein employees who are empowered and valued know that and mirror these themes during interactions with their customers.
It's not weird magic, it's internal!
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